Centered on Memphis's former Lorraine Motel, the National Civil Rights Museum preserves the site where Martin Luther King Jr. was assassinated while supporting the 1968 sanitation strike and traces the broader history of the civil rights movement in the United States. The property began as a hotel, became an upscale lodging for Black travelers during segregation under Walter Bailey, and evolved into the Lorraine Motel, which also hosted major recording artists. After King's death, Room 306 became a memorial, and years of financial struggle, preservation efforts, and public planning transformed the motel into a museum that opened in 1991 and later expanded to include related assassination sites and wider civil rights interpretation.