On October 9, 1975, Cadillac High School hosted an event that gained worldwide acclaim in rock and roll lore when KISS came to Cadillac. In 1974, head coach Dave Brines and assistant coach Jim Neff decided to play KISS music before football games to energize the team, and with the band as inspiration, the team put together a seven-game winning streak and won the conference co-championship. Neff remained in contact with KISS, leading to the band's visit to the high school, where it took part in the homecoming parade, performed a concert in the gym, received the key to the City of Cadillac, and departed by helicopter from Veterans Memorial Stadium. The Vikings won the 1975 homecoming game, and the bond between Cadillac and KISS has endured and brought distinction to Cadillac and Cadillac High School.