In 1927, Lida Rogers, a biology teacher at Holland High School, urged Holland to pursue civic beauty by creating playgrounds, parks, and a skate pond, planting native trees and flowers for year-round beauty, and putting tulips in every yard with a day set aside as Tulip Day. She said this should be done not for advertising but to add to the city’s beauty. Tulip Time, Holland’s world-renowned festival, and Window on the Waterfront are her legacies, along with the legacy of the Holland people who embraced her idea.